16 Days of Activism

In 2019 I developed an idea for a partnership project involving two local women-focused charities and two global initiatives; White Ribbon Day and 16 Days Against Gender-Based Violence.

In a voluntary capacity I worked with SI Chester & Chester Women's Aid to plan, organise and deliver a media campaign across 16 days that invited local men with reach, to be photographed sharing one clear message. 

The campaign was successful in generating public awareness of gender-based violence and raising the profile of both charities. The campaign will launch again in Nov 2020.